Gippsland Dairy: Slow Good
In life, slow is bad — like a long goodbye, a sluggish printer, or being last off a plane. But in yogurt, slow is good.
Gippsland Dairy is thickened over days, not hours, making it richer and creamier. It’s Slow Good.
Gippsland Dairy is thickened over days, not hours, making it richer and creamier. It’s Slow Good.
AMV BBDO’s Nick Hulley on BestAds: “I’ve spent plenty of time at the back of the plane — the worst when a group of missionaries forced me to participate in a sing-along — so I get slow bad. If they invest in the recurring construct, Gippsland’s Slow Bad/Slow Good idea could cut through."
