Meet Grant: The Only Person Designed to Survive a Career in Advertising
As a Melbourne Advertising and Design Club committee member, I co-wrote a tribute film to the much-awarded Meet Graham campaign to promote its annual award show. ‘Meet Grant: The Only Person Designed to Survive a Career in Advertising’ draws attention to the many strains and stresses of this unforgiving industry, proving as ever that there is no substitute for an original thought, except parodying someone else. 

Meet Grant was Editor's Pick on AdAge and Creativity Online, Vimeo Staff pic and ironically, was recognised at major international award shows – winning awards for a spoof of a case film that won many awards, to promote an award show. Watch the film below. And the case study about a parody of a case study.