Movember: Be a Man of More Words.
We all know a man of few words. But unfortunately, there are some problems that can't be solved with a grunt, or a few mumbled syllables. It's in these times that every man, no matter how verbally challenged, needs to find a way to become a man of more words, and tell someone what's really going on. To mark World Suicide Prevention Day, we launched a new global campaign, urging men to speak up and be a ‘Man of More Words’.
This biggest accolade for this work came in the form of a man tattooing our tagline to his arm. The second was a gold Clio, among others.