It Looks Good on Reflex Paper
Everyone knows the saying ‘It looked good on paper’. With a sharper print, the persuasive powers of Reflex paper are so strong,
even the most implausible, absurd ideas seem feasible. Because, well... it looked good on Reflex paper. The radio and print components of
this integrated campaign were recognised at several major award shows. 
Radio
'Postman'
'Solar power'
'Senior Ninja Warrior'