Australian Open: Get Closer to the Action

With a growing television audience, we needed to capture the excitement of being court-side at the Australian Open. So we brought fans closer that ever before. In a world first, we attached a 3mm x 4mm 'nano' microphone to a tennis ball, a racquet and a tennis shoe. The results were astonishing, thanks to Paul Le Couteur. Bronze Clio. Silver Siren Winner. See the broader campaign shot by my mate Tovo, below.​​​​​​​
'Ball Of Fire'
'Slide'
'Strings'